Yu-Be skin care products (pronounced “YOO-BEE”) are Glycerin-based, enriched with Vitamin E, Vitamin B2 and Camphor. Yu-Be skin care products contain a uniquely high Glycerin content which makes Yu-Be Moisturizing Skin Products so effective against serious dry skin and truly sets it apart from other skin care creams.

It was 1957 when a young pharmacist named Yoshikiyo Nowatari first introduced his now famous Yu-Be skin care moisturizing cream to Japan. His creation was invented at the request of a woman long-suffering from dry, cracked skin. She was tired of using petroleum-based skin care products that she found to be greasy, messy and ineffective. Through a specially developed manufacturing process he created a highly concentrated glycerin-based, vitamin-enriched moisturizing cream that could replenish lost moisture without any greasy mess. Yu-Be skin care products have gone on to become one of the longest and best-selling skin care products in Japan today.